Up to 95 percent of BIPOC individuals are lactose intolerant—meaning they cannot digest dairy. However, only 15 percent of white people are affected. So, people of color are disproportionately and unjustly penalized by Starbucks’ minimum 70 cents upcharge on drinks made with non-dairy milk.
Justice Cup
Switch4Good believes charging extra for non-dairy milk is a form of
dietary racism. Up to 95 percent of BIPOC individuals are lactose
intolerant—meaning they cannot digest dairy. However, only 15
percent of white people are affected. So, people of color are
disproportionately and unjustly penalized by Starbucks’ minimum 70
cents upcharge on drinks made with non-dairy milk.
We think that’s incredibly unfair—so we decided to do something
about it. We partnered with the Yes Men (https://theyesmen.org)—who
have used humor and trickery since 1996 to highlight the corporate
takeover of society—to bring attention to this issue and launch the
Justice Cup campaign.
....
Please learn more about
JUSTICE CUP CAMPAIGN DETAILS HERE
(PDF).